The Welsh actor appears in video made to inspire agencies to enter the competition which will raise awareness of FoodCycle.
The Creative Shoot Out is the creative industry’s answer to Dragon’s Den, The Bake Off or the Apprentice. Agencies across the country have until 28th November to submit their 60 second entry video for their chance to be a part of the live final in January 2023.
Eight creative agencies will then have just four hours to work on a real brief put together by FoodCycle. Then they’ll have 8 minutes to pitch their idea and campaign back to a live audience of several hundred industry folk, media, celebrities and of course, the judges.
The winning agency will then go to not stage the campaign later in the year.
Find out more at creativeshootout.com or watch the video below.